New York, NY — For the past three years, SwipeToSpin’s software has revolutionized the way people shop online by making it easy for retailers to present their products in glorious 360 views using its patent pending proprietary software. Today marks SwipeToSpin’s entrance into an exciting and vast new market – automotive 360s.
SwipeToSpin’s inaugural customer in the market—Planet Honda of New Jersey—is known worldwide as being one most effective dealers when it comes to online marketing. “I am very excited to have SwipeToSpin 360 Walk Arounds on PlanetHondaNJ.com, says Planet Honda President William Feinstein, “The 360 view is so much more effective than normal video as it puts the consumer in the driver seat, allowing them to educate themselves about the particular vehicle.” In 2013, Planet Honda of New Jersey was ranked 15th in the world for Internet sales by the WardsAuto e-Dealer 100.
SwipeToSpin’s 360 Walk Around software allows Planet Honda to create 360 views of its inventory using the 2D photos they had previously been taking for their website. The result is an immersive user experience wherein visitors to Planet Honda’s website can rotate a car around 360 degrees, open doors, get inside, and click “hot spots” to view close up shots of special features. SwipeToSpin’s software puts the power of 360 views—popularized by such retailers as Zappos and Google Shopping—into the hands of auto dealers.
It is clear there exists a major opportunity for SwipeToSpin 360 Walk Arounds in the automotive market. The Digital Dealer Conference & Exposition, premier educational conference & expo dedicated to Internet and technology solutions for automotive professionals, has asked SwipeToSpin CEO Devin Daly to speak this Thursday, May 8th, 2014 at Harrah’s Resort about the superiority of 360 Walk Arounds over conventional video.